Universal has slated the latest Judd Apatow comedy starring comedy darling Amy Schumer...between Batman vs. Superman and Ant-Man!
Universal has had great recent success by scheduling their raunchier comedies in the heat of summer to contrast the PG-13 superheroics coming from most other studios.
Don’t believe us? Recall that in 2011 that Bridesmaids came out right in the thick of Thor’s run and during Pirates of the Caribbean: On Stranger Tides’ opening weekend (still several weeks from X-Men: First Class), and it went on to gross about $170 million in the domestic box office alone. And Ted came out sandwiched between Prometheus and The Amazing Spider-Man, with The Dark Knight Rises still on the horizon, and it became the most successful R-rated comedy of all time when it grossed nearly $550 million worldwide.
Well Universal is betting big again with Knocked Up and This is 40 director Judd Apatow’s latest comedy, Trainwreck, which is now slated for a July 24, 2015 release.
Set to star Amy Schumer of Comedy Central’s Inside Amy Schumer, the film is from a script of Schumer’s hand and will be produced by Apatow Productions, which just produced the successful Anchorman 2: The Legend Continues. It is also very noticeably squeezed between Warner Brothers’ Batman vs. Superman, opening on July 17, 2015, and Disney/Marvel Studios’ Ant-Man, which enjoys a July 31, 2015 release date.
Universal must know something about that script that we do not. And hey, such counter-programming has worked very well before…